论文标题

跟上“琼斯”:与社会比较的参考相关选择

Keeping up with "The Joneses": reference dependent choice with social comparisons

论文作者

Langtry, Alastair

论文摘要

跟上“琼斯”很重要。本文研究了一个参考选择模型,其中参考点是由社会比较确定的。社会比较的实力的提高,即使只有少数代理商也会增加消费,并减少每个人的福利。令人惊讶的是,更高的边际消费成本可以增加福利。在劳动力市场中,与同事的社会比较产生了小鱼,造成了小池塘影响,从而引起了不完整的劳动力市场分类。此外,正是具有最弱的社交网络的熟练工人被诱使放弃收入成为大鱼。

Keeping up with "The Joneses" matters. This paper examines a model of reference dependent choice where reference points are determined by social comparisons. An increase in the strength of social comparisons, even by only a few agents, increases consumption and decreases welfare for everyone. Strikingly, a higher marginal cost of consumption can increase welfare. In a labour market, social comparisons with co-workers create a big fish in a small pond effect, inducing incomplete labour market sorting. Further, it is the skilled workers with the weakest social networks who are induced to give up income to become the big fish.

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