论文标题

谁付款?个性化,忠诚和公平成本

Who Pays? Personalization, Bossiness and the Cost of Fairness

论文作者

Farastu, Paresha, Mattei, Nicholas, Burke, Robin

论文摘要

具有提供商侧公平性关注的公平意识的推荐系统寻求确保受保护的提供者有公平的机会来推广其物品或产品。当实施这种解决方案时,交互的消费者方面存在``公平成本''。这种消费者端的成本提出了自己的公平问题,尤其是当使用个性化来控制公平限制的影响时。在采用个性化方法来实现公平目标时,研究人员可能会为用户的战略行为开放他们的系统。在``Bossiness''的术语下的计算社会选择文献中已经研究了这种激励措施。担心的是,专横的用户可能能够将公平成本转移给他人,改善自己的结果并为他人加重这些成果。该立场论文介绍了保障的概念,展示了其在公平意见的建议中的应用,并讨论了减少这种战略激励措施的策略。

Fairness-aware recommender systems that have a provider-side fairness concern seek to ensure that protected group(s) of providers have a fair opportunity to promote their items or products. There is a ``cost of fairness'' borne by the consumer side of the interaction when such a solution is implemented. This consumer-side cost raises its own questions of fairness, particularly when personalization is used to control the impact of the fairness constraint. In adopting a personalized approach to the fairness objective, researchers may be opening their systems up to strategic behavior on the part of users. This type of incentive has been studied in the computational social choice literature under the terminology of ``bossiness''. The concern is that a bossy user may be able to shift the cost of fairness to others, improving their own outcomes and worsening those for others. This position paper introduces the concept of bossiness, shows its application in fairness-aware recommendation and discusses strategies for reducing this strategic incentive.

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